Campaigning for Safer Roads

In 2024, eight young people aged between 17-24 were killed on the roads in the West Mercia area and 75 suffered serious, life-changing injuries. Three of these deaths were in Herefordshire.

Our objective is simple. We want to increase road safety across Herefordshire and reduce road traffic collisions involving young drivers.

Young Driver Experience (YDE)

YDE was established in 2018 to educate young people aged 14-17 road safety skills, before they learn to drive, with the goal to save families suffering the devastation we continue to live with.

The first event was a huge success for the students, who felt we had given them basic skills and information towards starting their path to becoming learner drivers.

Since this first event, we’ve continued to grow with the support of the local organisations. This has enabled us to deliver much-needed experiences for the young people of Herefordshire, to help them be safer drivers - with the goal of reducing the high mortality statistics in the 17-25 age group.

About YDE

The YDE takes place the last week in July at the Herefordshire & Ludlow College educating 36 young people each day aged between 14 to 17 years old.

Working with the Hereford Police, Hereford and Worcester Fire & Rescue Service, Hereford First Aid, Midlands Air Ambulance, Go Driving and Oldfields Garage Ltd of Leominster, we are able to provide: